East End Buzz on Twitter

LOCAL TWITTER SUPPORT

Take advantage of our local accounts to promote your products and services

Twitter is a social media micro blogging platform that is used to communicate important messages and build brand awareness in real time.

About 18 months after Twitter first launched in March 2006, Chris Messina, a social technology expert, was credited with being the first to use what we call the hashtag sign, proposing to use it on Twitter as a filter to group messages together in search results. He tweeted: “How do you feel about using # (pound) for groups. As in #barcamp ?” Try it out. Click #barcamp to see how it works.

Anyone can create a hashtag, e.g. #youruniquebusinessname, but a common problem with unique hashtags is that unless anyone already knows to look for it, you’ll be in a silo, communicating with an audience of one, yourself. Meanwhile, the person looking for your product or services is almost certainly including the place name in their online search.

This is where EastEndBuzz can help, by amplifying our Client’s key messages to raise awareness about their business, events and opportunities to a much wide audience, expanding reach and raising brand awareness, delivering relevant results to not only those searching for your products and services, also to our 4,000+ followers, who are mostly local.

TWITTER ASSETS

@EASTENDBUZZ

  1. @Aquebogue
  2. @Cutchogue
  3. @East Marion
  4. @Greenport
  5. @Mattituck
  6. @New Suffolk
  7.  @Southold

@EAST END BUZZ

[custom-twitter-feeds]

@CUTCHOGUE

[custom-twitter-feeds screenname=”Cutchogue”]

@GREENPORT

[custom-twitter-feeds screenname=”Greenport”]

@SOUTHOLD

[custom-twitter-feeds screenname=”Southold”]

@AQUEBOGUE

[custom-twitter-feeds screenname=”Aquebogue”]

@EASTMARION

[custom-twitter-feeds screenname=”EastMarion”]

@MATTITUCK

[custom-twitter-feeds screenname=”Mattituck”]

by Joanna

Facebook Cover Tips

Updating the Facebook Cover Photo keeps the page looking fresh and triggers a notification in follower timelines. Timing them carefully with the season, with a specific event, new product or service encourages engagement, especially with an added comment or link. It's a simple way to create new content on a regular basis.

As of March 2018 the specs are:

  • 851 pixels wide by 315 pixels high for cover photos
  • Save with a file size of less than 100KB
  • Check the high quality box when you create an album in Facebook so that images maintain resolution and quality
  • Upload as a JPG with an sRGB color profile

Example: 

Source:

  • https://designshack.net/articles/graphics/facebook-cover-image-tips/

by Joanna

2020 Social Media Sizing Guide

2020 Social Media Sizing Guide

Here’s a really useful sizing guide that is always up to date as the information is provided in a live Google Spreadsheet, embedded below. Thanks to Sprout Social for providing and maintaining this free resource. More information here. 

by Joanna

Type Legend: Dove

The Story

The Doves Type legend is one of the most enduring in typographic history and probably the most infamous. It’s the story of a typeface and a bitter feud between the two partners of Hammersmith’s celebrated Doves Press, Thomas James Cobden-Sanderson and Emery Walker, leading to the protracted disposal of their unique metal type into London’s River Thames. Starting in 1913 with the initial dumping of the punches and matrices, by the end of January 1917 an increasingly frail Cobden-Sanderson had made hundreds of clandestine trips under cover of darkness to Hammersmith Bridge and systematically thrown 12lb parcels of metal type into the murky depths below. As one person so aptly commented on Twitter recently, this notorious tale bears all the hallmarks of a story by Edgar Allan Poe.

One century later and a new chapter has been added with the release of Robert Green’s digital facsimile of the Doves Type, available to buy and download from Typespec. For those who are still unfamiliar with the historical background and the designer’s arduous journey to salvage this beautiful typeface from its watery grave I would urge you to check out the following short BBC News film by Tom Beal, made after the recovery in 2014 of some of the original type from the Thames:

https://youtu.be/h_bGsT_5SFA

 

 

Sources:

  • https://typespec.co.uk/doves-type-revival/
  • https://www.atypi.org/news-1/2015/thedovestypereborn

by Joanna